Promotional Ad for Bad Bunny’s “Debí Tirar Más Fotos” World Tour
Project Description:
I served as Creative Director and Producer for a fictional promotional ad designed to run on Bad Bunny’s official Instagram account. The campaign featured the “Nostalgic Starter Pack,” a limited-edition gift offered to the first 500 fans who purchased tickets in each country. I led the project from concept development to writing, producing, editing, and color grading, ensuring the final product blended nostalgic visuals with modern aesthetics to reflect Bad Bunny’s brand and global appeal.
Software/Hardware Used:
Created using Canva Pro (for stock visuals and design elements) and CapCut Pro (for video editing and color grading).
Skills Demonstrated:
Hard Skills: Creative direction, concept development, scriptwriting, video editing, color grading
Soft Skills: Strategic planning, audience targeting, time management, organization
Strategic PERT Chart for Fictional Bad Bunny Single Release
Project Description:
I independently developed a strategic release plan for a fictional Bad Bunny single by brainstorming and designing a detailed PERT Chart. The project outlines all key stages of a professional music rollout, highlighting task relationships, timing, and execution flow, to mirror real-world release strategies.
Software/Hardware Used:
Created entirely in Canva Pro, using its tools for layout, design, and task structuring.
Skills Demonstrated:
Hard Skills: Strategic planning, workflow design, visual communication, writing
Soft Skills: Organization, research, time management, critical thinking
Gantt Chart: Visual Timeline for Bad Bunny Single Release
Project Description:
Following the completion of the PERT Chart, I created a detailed Gantt Chart to visually map out the entire rollout timeline for a fictional Bad Bunny single. This chart provided a week-by-week breakdown of key milestones, including writing, recording, visuals, distribution, content creation, and promotion, helping the artist visualize the full process for a smooth and strategic launch.
Software/Hardware Used:
Created using Microsoft Excel, with color-coded task bars and sequential planning.
Skills Demonstrated:
Hard Skills: Gantt chart design, Excel proficiency, visual scheduling
Soft Skills: Organization, planning, branding strategy
Back to Top